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Who is SimpliNow Legacy® for?

Simplified Issue Whole Life Insurance

Ideal client profile

Jonathan

70 years old, California resident, Novice user of technology
“How will my family cover the costs of my final expenses if I can’t take care of them now?”

Jonathan relies on social security and a small pension for retirement income. Since his wife’s passing from terminal cancer, he has been more concerned with the final expenses he might leave behind for his loved ones.

Who clients are

  • Typically ages 65 to 80
  • Household income of less than $100K
  • Typically uninsured and underinsured
  • Members of either the Silent Generation (1928-1945) or Baby Boomer Generation (1946-1964)

What clients want

  • Peace of mind
  • Protection for their family
  • To have final expenses covered and not passed along to survivors

How big is the opportunity?

  • More than 44M households earning less than $100,000 annually do not have sufficient life insurance coverage1
  • More than 10,000 Baby Boomers are turning 65 each day2
  • Those aged 65+ will grow from 56 million in 2020 to 65 million in 2025.3

 

1 LIMRA
2 FP Analytics/AARP US Report: https://arc.aarpinternational.org; 2019
3 US News & World Report: Aging in America, September 2019

SimpliNow Legacy Max provides a 100% of face amount death benefit beginning on policy day one when inforce.  SimpliNow Legacy provides a limited death benefit in the first two years of the policy.  Should death occur in the first two years, the death benefit will be equal to 110% of the premiums paid.